by vivian | Jan 1, 2024 | Sales, Uncategorized
The idea of creating a marketing plan may seem daunting for small business owners, but it doesn’t have to be. Traditional marketing plans require lots of time, effort, research, and more. While traditional marketing plans contain pages of information (think SWOT...
by vivian | Dec 21, 2023 | Sales, Uncategorized
Lead magnets have recently taken over the marketing community, and for good reason. Lead magnets are an effective (and FREE) way to not only create interest, but to also begin a relationship with potential customers. What Exactly Is It A lead magnet is a...
by vivian | Dec 7, 2023 | Uncategorized
With 2024 just weeks away, now is the time many businesses finalize their marketing budgets for the coming year. If you are a small business looking to create a marketing budget, but have no idea where to start – we are here to help. Here are some marketing...
by vivian | Nov 20, 2023 | Sales, Uncategorized
While in college, the Darla Moore Business School really emphasized the importance of networking for us students. But they never really gave us any tips as to how to go about it! You would think a school focused on the business world would offer up the knowledge, but...
by vivian | Nov 13, 2023 | Uncategorized
Google reviews are an important part of a small business’s success story. Reviews allow potential customers to find out more about your business, feel more comfortable about giving you a try, and Google is more likely to display your business profile in front of...
by vivian | Nov 9, 2023 | Facebook For Business, Uncategorized
User Generated Content (UGC) has been THE phrase for 2023, and is likely going to be just as popular in 2024. But what exactly is UGC, and why should it matter for your small business. Put simply, User Generated Content is content that your buyers/customers have...
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