How to Use QR Codes as a Small Business Owner

How to Use QR Codes as a Small Business Owner

  QR codes were available before 2020, but the pandemic brought the technology to the forefront with its ability to allow businesses to stay safe with contact free menus and other options. Even though we are now laxing restrictions on businesses, QR code use...
What is the Omnichannel Marketing Strategy?

What is the Omnichannel Marketing Strategy?

  Omnichannel marketing strategy is a marketing buzzword, but what does it actually mean?    Multichannel Marketing To better understand Omnichannel, we first have to discuss multichannel marketing. This strategy focuses on your business and its message, and...
How To Stay Relevant During Your Off Season

How To Stay Relevant During Your Off Season

  There is always a time of year where small businesses see a dip in sales, though that time of year depends on your business and industry. While this is a common happenstance, that does not mean you can’t do anything about it. Here are a few ways you can stay...
Is Event Marketing Worth It For Small Business?

Is Event Marketing Worth It For Small Business?

Event marketing can be stressful and time consuming – so are events actually worth it? As a small business, making sure you are participating in the right events and doing your due diligence can mean the difference between a successful event and a waste of time...