While admittedly, my preferred method of posting on my Facebook Business Page (and Instagram Business Profile) has been Facebook Creator Studio – back in 2020, Facebook informed us that they were going to invest money and resources into Facebook Business Suite.
Facebook Business Suite is another option that Facebook gives us to manage both our Facebook Business Page and Instagram Business Profile. Over the last year, Facebook has stuck to their word and invested more resources into the new platform to make it more robust.
In my last review of Facebook Business Suite, in September of 2020 – I was less than impressed with the platform. It seemed that Facebook released Facebook Business Suite prematurely. The platform was full of bugs and the features were lacking. Most features that were available in Facebook Creator Studio, simply weren’t available in Facebook Business Suite – which seemed odd considering Facebook told us they intended to one day replace Facebook Creator Studio with Facebook Business Suite. (You can watch my full September 2020 review of Facebook Business Suite here: https://youtu.be/lrZiaVE6J-E)
The good news is that as of July 2021, Facebook Business Suite improved significantly.
New features within the platform include:
- Posting to both Facebook and Instagram, with the click of one button
- Scheduling FB and Instagram posts for future posting
- Posting to Instagram Stories
- Scheduling Instagram Stories for future posting
- Viewing your content in a calendar so that you can plan your social media content better
- Accessing a pre-loaded Social Media Holiday list so that you can post more
If you are interested in learning more about Facebook Business Suite’s new capabilities, watch my full review here:
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