by vivian | Dec 18, 2023 | Sales
The New Year has always been a time for people to make changes – and that’s true for small businesses too! As a small business owner, use the new year to make the changes and updates you’ve been meaning to make to your small business. Here are some ideas of ways...
by vivian | Dec 14, 2023 | Sales
One of the hardest parts of event marketing and participating in craft fairs/pop ups? Event interactions – actually engaging with attendees. If you feel like you’ve mastered your table display and picking the right events, but you still feel like you’re not...
by vivian | Dec 11, 2023 | Sales
Return on Investment, or ROI, is used to measure the profitability of your marketing efforts. But for small businesses it can sometimes feel like calculating marketing ROI is too hard, or they do not know how to process what the number means. A common question...
by vivian | Nov 28, 2023 | Sales
Kudos to you, small business owner! If you are here that means you have decided to take the plunge and participate in your first ever craft fair or pop-up. Now that you have selected the perfect event for you to participate in, you are probably wondering where to...
by vivian | Nov 20, 2023 | Sales, Uncategorized
While in college, the Darla Moore Business School really emphasized the importance of networking for us students. But they never really gave us any tips as to how to go about it! You would think a school focused on the business world would offer up the knowledge, but...
by vivian | Jun 22, 2023 | Instagram For Business, Sales
Have you scrolled through Instagram and found someone promoting a workshop or download, and they are asking their audience to simply comment a word or phrase to get more information? You wonder how they manage to reply to every single person who has commented and if...
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