by vivian | Dec 11, 2023 | Sales
Return on Investment, or ROI, is used to measure the profitability of your marketing efforts. But for small businesses it can sometimes feel like calculating marketing ROI is too hard, or they do not know how to process what the number means. A common question...
by vivian | Nov 28, 2023 | Sales
Kudos to you, small business owner! If you are here that means you have decided to take the plunge and participate in your first ever craft fair or pop-up. Now that you have selected the perfect event for you to participate in, you are probably wondering where to...
by vivian | Nov 20, 2023 | Sales, Uncategorized
While in college, the Darla Moore Business School really emphasized the importance of networking for us students. But they never really gave us any tips as to how to go about it! You would think a school focused on the business world would offer up the knowledge, but...
by vivian | Jun 22, 2023 | Instagram For Business, Sales
Have you scrolled through Instagram and found someone promoting a workshop or download, and they are asking their audience to simply comment a word or phrase to get more information? You wonder how they manage to reply to every single person who has commented and if...
by vivian | May 16, 2023 | Sales
Craft fairs, pop-ups, and events are a great way to not only generate sales, but to also spread awareness about your small business. However, as a small business owner you might be struggling to find the events that will help your small business grow. Here are some...
by vivian | Apr 27, 2023 | Sales, Uncategorized
QR codes were available before 2020, but the pandemic brought the technology to the forefront with its ability to allow businesses to stay safe with contact free menus and other options. Even though we are now laxing restrictions on businesses, QR code use...
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