Blog
The Marketing Blog for Small Business Owners //
Marketing ain’t all tweets and ‘gramin! Discover and read up on a wide-array of marketing topics below. You’re likely to discover some marketing tips, tools and tactics that you can use to grow your business!
Marketing Red Flags You Need To Stop Doing
Marketing red flags you need to avoid in your marketing include: thinking everyone is your target audience, inconsistency, ignoring analytics, and more.
The 19 Marketing Channels in 2025 You Need to Know
There are 19 marketing channels in 2025, ranging from public relations to email marketing, to search engine optimization.
Social Media Content Ideas for Small Businesses in April
Every month we share 3 social media content ideas for small business owners to consider. For April, consider sharing content based on these 3 ideas: reflection, getting local, and product spotlights.
How To Calculate Your Small Business’s Marketing ROI
ROI is important for understanding how your small business is running. Learn what ROI (return on investment) is, how to calculate it, and why it is important for your small business.
How To Begin Participating in Craft Fairs: 5 Steps
Here are 5 steps a small business owner or crafter should take when beginning to participate in craft fairs or vendor markets.
How To Create a Customer Avatar For Your Small Business
A customer avatar is representation of your target audience. It is there to help you better understand and interact with your potential customers.