by vivian | Apr 16, 2025 | Uncategorized
Marketing is not something that you can ignore as a small business owner. At some point you will have to use marketing strategies and channels to grow your business. Marketing does not have to be difficult or confusing – but there are some common mistakes (or...
by vivian | Apr 9, 2025 | Sales
In 2025, when we mention marketing, a majority of people immediately think of either social media or digital marketing. But there are actually 19 different marketing channels that small business owners can choose to use to promote their business in 2025: Viral...
by vivian | Apr 3, 2025 | Facebook For Business, Instagram For Business
Small business owners have unfortunately also become content creators. The constant need to promote your small business on social media can be exhausting. This is why every month we share 3 social media content ideas for small business owners to consider. For the...
by vivian | Mar 27, 2025 | Sales
Investing in marketing is a great way to grow your small business, but how can you tell if what you are doing is working and turning a profit? This is where return on investment, or ROI, comes in. What is ROI? Return on investment is the amount of money you make from...
by vivian | Mar 20, 2025 | Sales
Many artisans and crafters make their money from craft fairs and vendor markets. If you are just starting out and have never participated in a market before, it may seem like a scary foreign land. Here are 5 steps a small business owner or crafter should take when...
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